Guide | 12/06/2019

How to publish an Android app in Google Play (June 2019)

The development of such tools as Apiffee makes the app creation process easier than ever. A few clicks and… your app is ready. But it is just the beginning. You want somebody else than yourself to use your app, right? Follow the steps below to publish your Android app in Google Play store.

1. For starters, you have to create your app with Apiffee (duh!) 😊

2. Enroll with new personal Google Play Developer Console

3. Login with your account and create a new application

a) Click “Create application”

b) Choose the default language and the title of the app console project

c) New draft should be created and app console should open.

4. Complete the section “App releases”

a) Start by clicking the “Manage” button in “Production Track” subsection. Then click “Create release” on the next screen.

b) On the next screen toggle “(Advanced options) Provide the app signing key that Google Play uses for this app” and check the radio button “Let Google create and manage my app signing key (recommended)”. Click “Continue” button to save.

c) Drag the .apk file generated by Apiffee platform and signed with the Keystore signing scripts, into a field marked with red color.

d) If the .apk file was signed properly, the .apk verification process should end successfully and result with file added to the console.
In case of any error during the .apk file (.apk file rejected) addition process, a new .apk file has to be generated and signed. This is a result of console marking specific version of your .apk as unusable. Other option, at this point of a process, is to remove draft from welcome screen (list of applications and drafts when you open developer console).

e) Enter the release name and what’s new in this version, click the “Save” button to keep these changes. The icon next to “App releases” should change color to green. You will leave this section for now but return to it at the end of a process of adding your application to Google Play.

5. Complete the section “Content rating”

a) Choose “Content rating” section from the side menu. Click “Continue” to start the process of rating content of your app.

b) Type in your email address. Content rating certificate will be sent to this address.

c) Choose the category of content in your application.

d) On the next screen mark answers in all questions depending on the content which is shown in your application. Make sure question “Is the app a web browser or search engine?” is marked with YES.

e) Click “Save questionnaire” and then “Calculate rating”.

f) On the next screen click “Apply rating” to assign a rating certificate to your application.
Note: in case you made any mistakes while answering questions, you will need to start the process from the beginning.

6. Complete the section “Store listing”

a) Click “Store listing” on the side menu. This section is responsible for the data shown in Google Play. Add the title of the app (title will be visible in Google Play listings and search), a short description and a full description

b) Add icon graphic (size 512×512 pixels, .png format). For more information about the icon guidelines visit this site.

c) Add between 2 and 8 phone screenshots.
Note: the min. length of the screenshot on any side should be 320 px and the max. length for any side should be 3840 px. E.g. the correct size is 1080px x 1920px (no side is smaller than 320px and no side is longer than 3840px).
Format: .jpg or .png (without alpha channel)

d) Add feature graphic.
Size: 1024px x 500px
Format: .jpg or .png (without alpha channel)

e) Choose application type (Game or Applications), application Category (e.g. Tools). Content rating generated before should be added automatically in this subsection.

f) Add contact e-mail (the e-mail you want to be visible for the users on the app page in Google Play – can be different from the e-mail associated with your developer account).
Note: If your application manages any kind of users data, add privacy policy link. If not, check “Not submitting a privacy policy URL at current time”.

g) Click “Save draft” to continue.

7. Complete the section “Pricing & Distributions”

a) Click “Pricing & Distributions” in the side menu. Choose whether the app should be available for free or paid.

b) Pick countries where your application should be available and visible in Goole Play. Choose “Available” to check all countries.

c) Check if the app content and the app itself is primarily directed towards children and answer if it contains ads.

d) Check that application meets “Content guidelines” and “US export laws”. Next click “Save draft”.

e) If you followed all of the steps in this guide, all of the required sections in the side menu should have green checks. Click section “App releases” from where you will enroll application to Google Play.

8. Start roll-out to production

a) Go back to “App releases” and “Edit release” to open previously added draft with the pending .apk file.

b) Click “Review” to checkout summary of the release draft.

c) On the draft summary screen click “Start roll-out to production”. At this point, the app should be enrolled in Google Play. It will take up to a few hours for the app to appear there by direct link or search, and up to a few days to be visible in search engine listings.

Congratulations, you successfully submitted your app to Google Play!

If you want to learn how to publish your iOS app in the Apple App Store, read one of our other blog posts.

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